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Matomo

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Analytics · Vendor site 2026-10-04

Matomo is a privacy-first web analytics platform you can run in Matomo Cloud or on your own infrastructure. It emphasizes GDPR-friendly tracking, full data ownership, and accurate traffic measurement compared with mainstream analytics tools.

Updated 2026-10-04View sources
Official website
Category
Analytics
Free access
On-premise Matomo remains open source; Matomo Cloud is sold in usage tiers rather than as a perpetual free SaaS plan on the pricing page.
API access
Not confirmed on the homepage; product documentation covers tracking and reporting integrations elsewhere on matomo.org.

Is Matomo right for you?

A good fit for

Marketing, product, and compliance teams that need self-hosted or cloud analytics with strong privacy positioning.

Before you choose

Cloud plan limits such as monthly hit volumes are tied to the tier you select on the pricing page.

Ethical web analytics

Matomo.org presents privacy-respecting analytics with cloud and on-premise deployment paths so teams keep control of visitor data.

What it can do

Features & capabilities

Unknown is different from unavailable. Each fact carries its own evidence.

CapabilityValueEvidenceChecked
Privacy positioningHomepage meta describes privacy-first analytics with GDPR-compliant positioning and full data ownership.Facts sourced2026-10-04
Hosting modelsPricing page compares Matomo Cloud and on-premise hosting options.Facts sourced2026-10-04
Cloud entry pricePricing structured data lists $26 per month USD for the Cloud – 50,000 hits/month offer.Facts sourced2026-10-04

Understand the total cost

Matomo pricing & plans

Cloud – 50,000 hits/month

$26.00 /mo

Structured pricing lists $26 per month USD for the 50,000 hits per month cloud offer.

Traffic
Offer metadata specifies 50,000 hits per month on this cloud tier.
Explore pricing & history

Alternatives to Matomo

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The practical questions

Frequently asked questions

What does Matomo Cloud include in its price?

The pricing page FAQ section addresses what Matomo Cloud includes in its price for hosted analytics customers.

Is there a free trial for Matomo Cloud?

The pricing page FAQ includes a question about a free trial for Matomo Cloud.

What is Matomo used for?

Matomo is a privacy-first web analytics platform you can run in Matomo Cloud or on your own infrastructure. It emphasizes GDPR-friendly tracking, full data ownership, and accurate traffic measurement compared with mainstream analytics tools.

Does Matomo have a free plan?

On-premise Matomo remains open source; Matomo Cloud is sold in usage tiers rather than as a perpetual free SaaS plan on the pricing page.. This record does not confirm an ongoing free plan.

How much does Matomo cost?

The listed monthly price is $26.00 USD at monthly billing. See the plan cards for entitlements, billing commitments and seat minimums.

Can I use Matomo through an API?

Not confirmed on the homepage; product documentation covers tracking and reporting integrations elsewhere on matomo.org.. API access and subscription access may have different terms; consult the linked sources.

What should I check before choosing it?

Cloud plan limits such as monthly hit volumes are tied to the tier you select on the pricing page.

Price history

No retained pricing changes yet. A current price alone does not establish a historical trend.

How this profile is supported

Facts apply to the named version and check date. Send a sourced correction if something changed.