Free
Free
Free Chrome coach tier with monthly caps
- Email analysis
- Up to five emails analyzed per month
- Personalization
- Up to five personalized emails per month
Lavender
● Identity checkedWriting · Vendor site 2026-10-04
Lavender is an email intelligence platform for sales teams, combining an in-inbox AI sales email coach with Ora, an agentic sales agent that drafts and optimizes outbound. It analyzes billions of emails to score messages, suggest edits, and help reps book more meetings from Gmail and Outlook.
- Category
- Writing
- Free access
- Coach free tier at $0/month includes analyzing and personalizing up to five emails per month in Gmail or Outlook 365
- API access
- Not confirmed
Is Lavender right for you?
A good fit for
SDRs, account executives, and sales leaders who live in email and want AI coaching plus optional agentic outbound with Ora.
Before you choose
Paid Coach tiers start at $29/month for unlimited analysis; Ora lists $500 per agent per month at launch with agent building free beforehand.
Overview
Lavender positions itself as the email intelligence company for sellers, pairing human-in-the-loop coaching with Ora for agentic outbound grounded in large-scale email performance data.
What it can do
Features & capabilities
Unknown is different from unavailable. Each fact carries its own evidence.
| Capability | Value | Evidence | Checked |
|---|---|---|---|
| Email coach | Chrome extension coaches sales emails in Gmail and Outlook using historic send data. | Facts sourced | 2026-10-04 |
| Ora agent | Ora is Lavender’s AI sales agent for researching leads and drafting optimized outbound. | Facts sourced | 2026-10-04 |
| Data scale | Homepage states billions of emails analyzed to power coaching and recommendations. | Facts sourced | 2026-10-04 |
Understand the total cost
Lavender pricing & plans
Starter
$29.00 /mo
Billed monthly on Coach pricing page
- Email volume
- Unlimited emails analyzed and personalized
- Support
- Mobile optimization and unlimited AI recommendations
Growth
$49.00 /mo
Billed monthly on Coach pricing page
- Includes
- Everything in Starter plus integrations and priority support
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SmartleadSmartlead is cold email infrastructure for outbound sales teams, combining unlimited mailbox rotation, warmup, deliverability tooling, multichannel sequences, and AI assistants for prospecting and campaign setup. Agencies can white-label client workspaces on higher tiers.
Explore toolThe practical questions
Frequently asked questions
What is Lavender used for?
Lavender is an email intelligence platform for sales teams, combining an in-inbox AI sales email coach with Ora, an agentic sales agent that drafts and optimizes outbound. It analyzes billions of emails to score messages, suggest edits, and help reps book more meetings from Gmail and Outlook.
Does Lavender have a free plan?
Coach free tier at $0/month includes analyzing and personalizing up to five emails per month in Gmail or Outlook 365. This record lists ongoing free access; check the plan limits before starting.
How much does Lavender cost?
The listed monthly price is $29.00 USD at monthly billing. See the plan cards for entitlements, billing commitments and seat minimums.
Can I use Lavender through an API?
Not confirmed. API access and subscription access may have different terms; consult the linked sources.
What should I check before choosing it?
Paid Coach tiers start at $29/month for unlimited analysis; Ora lists $500 per agent per month at launch with agent building free beforehand.
Price history
No retained pricing changes yet. A current price alone does not establish a historical trend.
How this profile is supported
Identity and profile
Reviewed vendor source
Read original source ↗Facts apply to the named version and check date. Send a sourced correction if something changed.