Newsletter software · Vendor site 2026-10-04
Buttondown is independent newsletter software for writers, creators, and businesses. It provides authoring, subscriber management, deliverability-focused sending, paid subscriptions, automations, and integrations while emphasizing simple pricing without per-seat fees on teams.
Newsletter authors and small businesses that want a focused email platform without social-network features or aggressive upsells.
Pricing notes assume at most one email per day to your full list unless you contact Buttondown for higher-volume usage pricing.
Buttondown markets itself as the last newsletter platform many users need, combining writing tools, deliverability, paid subscriptions, and integrations without VC-driven feature bloat.
What it can do
Unknown is different from unavailable. Each fact carries its own evidence.
| Capability | Value | Evidence | Checked |
|---|---|---|---|
| Newsletter focus | Homepage positions Buttondown as newsletter software that stays focused on email rather than becoming a social network. | Facts sourced | 2026-10-04 |
| Free subscriber tier | Pricing calculator states the first 100 subscribers cost nothing. | Facts sourced | 2026-10-04 |
| API | Marketing describes Buttondown's API as feature-complete for custom integrations. | Facts sourced | 2026-10-04 |
Understand the total cost
Free
Free
Pricing states the first 100 subscribers are free, including editor, archives, and privacy-first sending features.
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Explore toolThe practical questions
Buttondown's pricing FAQ cites remote operations, charging only for active subscribers, and avoiding enterprise-style upsells as reasons for lower pricing.
Buttondown states it bills for active subscribers who receive emails, not dormant contacts.
Buttondown is independent newsletter software for writers, creators, and businesses. It provides authoring, subscriber management, deliverability-focused sending, paid subscriptions, automations, and integrations while emphasizing simple pricing without per-seat fees on teams.
Pricing states the first 100 subscribers are free, including editor, archives, and privacy-first sending features.. This record lists ongoing free access; check the plan limits before starting.
No paid monthly price is listed; this record treats the product as free to start. See the plan cards for entitlements, billing commitments and seat minimums.
Homepage and pricing reference a feature-complete API for building custom newsletter tooling.. API access and subscription access may have different terms; consult the linked sources.
Pricing notes assume at most one email per day to your full list unless you contact Buttondown for higher-volume usage pricing.
No retained pricing changes yet. A current price alone does not establish a historical trend.
Reviewed vendor source
Read original source ↗Facts apply to the named version and check date. Send a sourced correction if something changed.